Even Free Coffee Can’t Beat THIS

Do you create and sell your own online courses? If so, you should be able to relate to the story I’m about to share… As a marketer, I am always on the lookout for creative lead generation angles and sales funnels that other organizations are using. No organization is off limits from my spying……not even fast food joints. And spying ... Read More »

How to Waste $4.5 Million Dollars in 30 Seconds


If you’re like most people who faithfully tune in to the Super Bowl each year, you look forward to the commercials. The Super Bowl has become THE event for companies looking to make an impression. According to Business Insider, NBC charged $4.4 to $4.5 million for each 30-second spot this year. While NBC collected some serious dough from advertisers, most advertisers ... Read More »