Author Archives: Jeremy Salem

What My Cable TV Provider Taught Me About Facebook Ads

If you’re anything like me, you have a love/hate relationship with your cable TV provider.  But one thing I LOVE is how they recommend shows for me to watch, based on PREVIOUS shows I’ve watched. Let’s say I’ve watched 3 cheesy Christmas movies over the last 2 days. They’ll recommend me 15 other cheesy Christmas movies that I might enjoy. ... Read More »

A Broken iPad, $150, and a Facebook Targeting “Secret”

It’s a BOOMING business that no one is talking about… Cracked iPads (…and iPhones too). If you have young kids, you know what I’m talking about.  Even if you don’t, you see it all around. Kids playing with their parents Apple devices. Dropping them to the ground. Cracking their screens. It happened to me recently.  So I took my iPad ... Read More »

3500 Warm Leads (Use this to Get Customers By Tonight)

Yesterday I conducted a test… I’m a partner in an eCommerce brand, and we recently added a new product to our store.  It’s priced at $60 (not too expensive, but not “cheap” either). The first thing I did was send an email to our list of over 10,000 customers for this store. That brought some immediate sales, which let us ... Read More »

The 30k Case Study (Works in Any Niche)

A little over a year ago, I made a decision… I would take a skill of mine (and passion), and start using it to SELL stuff.  That skill? Creating persuasive content.  See, when most people try and sell their product or service, they try and go straight for the sale. And I think in many cases this is fine, especially ... Read More »