(Seriously) Ethan Made His First Sale WITHOUT Ad Spend

So last week I told you about Ethan. He’s a new client of mine in a small segment of the real estate niche. Ethan has built an email list of around 10,000 people. And he has a core product he sells. But that was all he had. If people didn’t buy his core product, he had nothing else to sell ... Read More »

What My Cable TV Provider Taught Me About Facebook Ads

If you’re anything like me, you have a love/hate relationship with your cable TV provider.  But one thing I LOVE is how they recommend shows for me to watch, based on PREVIOUS shows I’ve watched. Let’s say I’ve watched 3 cheesy Christmas movies over the last 2 days. They’ll recommend me 15 other cheesy Christmas movies that I might enjoy. ... Read More »

A Broken iPad, $150, and a Facebook Targeting “Secret”

It’s a BOOMING business that no one is talking about… Cracked iPads (…and iPhones too). If you have young kids, you know what I’m talking about.  Even if you don’t, you see it all around. Kids playing with their parents Apple devices. Dropping them to the ground. Cracking their screens. It happened to me recently.  So I took my iPad ... Read More »

3500 Warm Leads (Use this to Get Customers By Tonight)

Yesterday I conducted a test… I’m a partner in an eCommerce brand, and we recently added a new product to our store.  It’s priced at $60 (not too expensive, but not “cheap” either). The first thing I did was send an email to our list of over 10,000 customers for this store. That brought some immediate sales, which let us ... Read More »

The 30k Case Study (Works in Any Niche)

A little over a year ago, I made a decision… I would take a skill of mine (and passion), and start using it to SELL stuff.  That skill? Creating persuasive content.  See, when most people try and sell their product or service, they try and go straight for the sale. And I think in many cases this is fine, especially ... Read More »

Ever fallen asleep on the couch when company is over?

Don’t deny it.   You fit into one of two categories:   * Either you’re disciplined and lay in bed every night to go to sleep.   or…   * You’re like me and you fall asleep on the couch watching TV, and THEN wake up at some point and go to bed.    It’s not so bad, except for ... Read More »

How Ethan uses the new FB flex targeting (have you tried this?)

Meet Ethan…   Ethan is one of my coaching clients, and has built a 20,000+ community in a VERY obscure niche.    I’m not trying to create any competition for him, but let’s just say it’s in the “real estate” niche.    He thought he’d hit a wall…   “I run my ads to all the interests I know my ... Read More »

How to Use Amazon to Find the Best Interests For Your Facebook Ads

Wouldn’t it be nice if when you ran Facebook ads, you knew you were running them to the most PASSIONATE people in your niche? Wouldn’t it be cool if you could run your Facebook ads to people you KNOW already buy products or services in your niche? In the video below, you’ll learn how to do that by using the ... Read More »

Strategy to Get 113 Leads and 12 New Customers Per Week With Facebook Ads

Tell me if this sounds like you… Do you ever feel like there’s so much info out there on Facebook ads, you aren’t really sure what to do or who to listen to? Ever wish there was just a simple step-by-step Facebook ads strategy you could follow, that could generate you new leads and customers every week? If so, I’ve got ... Read More »