I want you to take note of one statement in that screenshot above.
One thing we teach inside this program is that when scaling, you may take a short term hit to your margins, in order to set up long term gains.
Let’s say you’re spending $200 and making $1000 per day in sales.
You may setup TONS of new ads to scale, and maybe only 40% of them are profitable.
That’s normal — all new ads won’t be winners.
So for that 24-48 hour period you’re testing the new ads, let’s say 60% of your new ads are either breaking even or losing money.
Notice how Daniel hit his goal of $1000+ per day, but mentioned his conversion rate was down a bit.
Once you shut those “bad ads” off, you now have the NEW 40% of winning ads combined with your previous winning ads, and your sales and margins should be much higher than they were a few days before.
All those new winning ads, combined with his previous winners, have now allowed Daniel to get up to nearly $2000 per day in sales and climbing.
And that’s what allowed Daniel to hit his goal of a $10,000+ per month business, and put himself on a pace to hit nearly $50,000 per month, with profit margins around 35-40%.
What Happens Now
I always tell people I think you can run a pretty efficient one-man operation up to about $10,000 per month in sales.
Once you get above that, it’s time to start hiring.
You’ll likely want to bring on someone to manage your social media comments, someone to manage your emails/customer service, and someone to handle fulfillment.
It all depends on how fast you want to grow.
Hear the Step-By-Step Process in Daniel’s Own Words
Reading about this stuff is cool, but hearing Daniel talk about it is even better.
Recently we sat down and I interviewed him about his journey, from not even having a store, to having that did nearly $50,000 in a single month.
He shares tons of golden nuggets for those of you doing eCommerce or exploring opening your own store.
He even shares the tip he used to find his winning product :).